YUNGCRAFT LOOKBOOK

Who doesn’t dream of saving the world and being very well dressed at the same time?
This is possible with wearing clothes of the sustainable ECO fashion label Yungcraft from Salzburg. During times where climate change is omnipresent
and the climate, fauna and flora are on the brink of collapsing, it is more important than ever to change our habits and to think about mother Earth.
For Yungcraft an avantgarde campgain and a lookbook were created for the brand’s launch.

#ArtDirection #Lookbook #FashionShooting #Editorial #Compositing #Content #Printdesign
Photos by Harald Wiesleitner / Marcus Rieder / Michael Pelka